So we’ve recently been blessed with the PUMA x McQ ss16 video and it is insanely gorgeous. The hype is definitely real as this commercial is just stunning. Watching the video it feels like you’re looking at a moving art piece. Elegant movement in combination with creative double exposure creates an almost surrealistic feel.


So after yesterday’s post about the Vans collaboration with street style brand Raised by Wolves, I thought to myself: ‘Ok I have to calm down with all these sneaker and fashion posts’. And I really do want to make sure Trend Gear is way more versatile than Fashion alone, but sometimes you just can’t ignore greatness.

And besides, isn’t it becoming clear that collaborating is a brilliant way to bring two brands together in order to reach a wider audience? In this case a street style brand like Puma with a luxury brand like McQueen. Both brands have different stories to tell but that doesn’t seem to stop them from releasing a killer sneaker for both audiences.

But enough about what I think, Enjoy the stunning video yourself by clicking on the link below.



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